(MSK Ep. 03) The Buy-One-Get-One Secret Even the Store Manager Won't Tell You
Here's my declaration. At the store yesterday, a child saw a bag of chips with a Buy-One-Get-One sticker and dropped it straight into the cart. They never even glanced at the price tag. The parent didn't think twice, either, and simply walked to the register. In that moment, no one asked what the real price actually was. Starting today, that cart gets filled differently. Why Does Seeing "Buy One, Get One" Make Your Hands Move First? The moment you see the word "bundle," the math stops. Your heart moves before you ever compare the numbers. One red sticker has more power than the price tag itself. Put a big bag of chips next to a small one, and the big bag looks like the better deal every time. But bag size and the amount inside are two completely different things. Sometimes, the bigger the package, the more air it holds. One quick check, and they become a kid who sees past the illusion. Does a Buy-One-Get-One Sticker Really Mean the Second One...